A line that
belongs to you.
Illustration tells what a photo cannot: a process, an idea, a character. Brand illustration, visuals for decks and reports, infographics.
● THE RULES OF A LINE
Stock images look like everyone.
A line belongs to you.
A brand illustration is born in four stages. Pick a stage and watch the rules stay the same while the character grows.
RULES
- LINE
- 2.5 pt, round caps
- CORNERS
- Always soft, never sharp
- PALETTE
- Four colours, one accent
- LIGHT
- One source, top left
DESIGN UNDER
Brand illustration
A reusable drawing language of your own.
Infographics
Data and process made readable.
Character design
Characters for campaigns and animation.
Deck and report visuals
Drawn together with the slides.
Stock images look the same for every brand. A drawing language of your own makes you recognisable at a glance. We set rules from line weight to palette and hand over a library your team can keep using.
For TEMA we drew environmental illustrations across a 17-deck system; for Pudo, drawings that explain the product inside the pitch deck.
We can design illustrations ready for motion from the start; the MOTION team takes the same files into animation.
Process.
NO DEMOS, A PROCESS
Frames.
SELECTED FROM OUR WORK
Questions.
Which file formats do we get?
Vector (AI, SVG, PDF), plus PNG or WebP for web.
Who owns the rights?
Usage rights pass to you on delivery; scope is set in the proposal.
Can you continue our existing style?
Yes, following your existing rules.