Five arms, one voice: our new identity.
STORY, DESIGN, MOTION, STAGE and LAB. Our new identity makes the way we work visible and launches with a rebrand film.
READ →● NEWS AND TAKES
From our desk.
New work, new partnerships and short takes on presentations, story and AI.
Every month with argusio: creative system, sales story, deck.
For argusio, which measures digital transformation, we built a system that runs from the line “Stay on course.” to a 22-slide sales deck. The partnership continues monthly.
READ →AI gives everyone the same images.
The difference is the eye that knows what to ask for. Every LAB production ends with a brief, references and a director’s choice; for us AI is not a shortcut, it is a camera.
READ →PAFU: translating a furniture brand into investor language.
Strategy first, then content, visual language last. The case shows how the 17-slide investor deck was built.
READ →A deck is still a company’s most important document.
A website talks to the crowd, a deck to the one person who decides. Investments, partnerships and big deals are still decided in a room, in front of a screen.
READ →Anatomy of a Presentation: a ten-part series.
Why decks fail, how a story is built, why a slide has layers. Ten parts (in Turkish), each with its own graphic.
READ →Erawet: one technology, one night.
Concept, opening film, a 30-slide launch deck and every surface in the hall for Consera’s modular bathroom technology.
READ →Monthly partnership with KÖK Berlin and Bellman Hotel.
For two hospitality brands in Berlin we run content, design and digital marketing from one team.
READ →We do not translate, we rewrite.
When a brand moves from Istanbul to Berlin, it carries not sentences but its way of persuading. German readers want proof over adjectives.
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